Did You Know Every New Jeep Wrangler Has a Secret Price?
...It's the low price you'll never see published in the paper...
Discover the dealer's secret price:
Over the past month we helped 55,174 new car buyers save money on their new cars!

2012 Jeep Wrangler Overview

Price Range: $22,045 to $29,995

Your Price: Ask Us

When it comes to getting off the beaten path, there is really only one choice for serious off-roaders and that’s the 2012 Jeep Wrangler.

From the moment it rolls off the lot, the Wrangler is ready for whatever you can throw at it, whether it’s boulders to climb or streams to ford, or simply a trip down to the grocery store. For 2012, the rugged Wrangler gets a new engine and automatic transmission. Under the hood of every Wrangler you’ll find a 285-horsepower, 3.6-liter V-6 that outputs 260 pounds-feet of torque that represents an 83-horsepower improvement over last year’s model. Transmission options include a standard six-speed manual and an optional five-speed automatic, also new, which improves both on- and off-road performance.

The 2012 Wrangler also comes with a slew of off-road features, such as standard four-wheel drive and a non-independent suspension. Further trail-beating options include dual locking differentials and electronically disconnecting front stabilizer bar.

Fuel economy ratings come in at 17 mpg in the city and 21 mpg on the highway.

Inside, the two-door Wrangler comes with seating for up to four passengers and 17.2 cubic feet of cargo space. For more passenger capacity and storage, there is a four-door version of the Wrangler called the Wrangler Unlimited which seats five. The interior of the Wrangler is more functional than comfortable; standard features include cloth seating, a CD stereo with auxiliary audio input, and steering wheel mounted audio controls. If you’re looking to spruce up the interior, choose from options like two-tone leather seating, heated front seats, air conditioning, and a navigation system.

Standard safety features found on the 2012 Wrangler include antilock brakes, traction control, and an electronic stability system that comes with Chrysler’s rollover mitigation technology.

The 2012 Jeep Wrangler remains one of the most capable vehicles on the road today and this year’s edition, with more power and a new transmission, only reinforces that truth.
2012 Jeep Wrangler

2012 Jeep Wrangler

"...This was my first time buying a new car, and I really didn't know where to start. I used your site to get quotes from dealers near me and compared them to the Market Price. Then, I used the knowledge I got from reading your Secrets book to make sure I didn't pay more than I should. It was so easy! I love my new car!"

-Sonya S.
Los Angeles, CA
 

Uncover Rebates & Incentives

Want to keep even more money in your pocket? Find available Rebates & Incentives in your area by entering your ZIP code above.

These additional manufacturer savings programs can help you get your best deal.*

  1. Cash Rebates
  2. Low Interest Financing
  3. Special Leasing Options

Some manufacturers also provide first-time buyer, military, and other programs to target specific customer segments.

*Incentive programs are subject to change at any time by the manufacturer.

Secret 1
Consumer Incentives

Zero percent financing, employee discount, cash back, out-the-door price tags...

Most dealers work hard to offer the public competitive prices. These incentives can grab your attention, but they can also obscure the actual terms you're getting on your purchase.

How can you fully understand incentives to get the lowest possible price on your car?

Get our free quote, and we'll tell you the secret.

Secret 2
Finance & Insurance

Most state franchise laws prohibit manufacturers from selling cars directly to the public, so the dealer will be your middleman. But in terms of financing and insurance, you can choose a bank or the dealer directly.

How can you determine what's in your best interest?

Get our free quote, and we'll tell you the secret.

Secret 3
Additional Costs

Destination charges, taxes, license and title fees, advertising fees... When going to a dealership, you must ask for an explanation of any fee you don't understand. But you need to choose your battles wisely. Your local car dealer may have taken a loss or slim profit along the way, and your fighting over something like a doc fee when the deal is nearly wrapped up may be counterproductive.

In any case, there are many fees and charges in the sale process: some inevitable, others questionable. How do you tell them apart?

Get our free quote, and we'll tell you the secret.

Secret 4
Trade-in Value

If you currently own a car, it probably represents profit. The question is, whose profit will it be?

With few exceptions, you'll get the most money for your used car by selling it privately. That's because dealers pay wholesale prices — not retail prices — for used cars, and they sell them at retail.

Your current car's value can be used to lower the price on your new car. However, most people underestimate their used car's value when going to a dealership. How can you maximize your value?

Get our free quote, and we'll tell you the secret.

Secret 5
Dealer Holdback

The car manufacturer holds back a fraction of the price of all vehicles the dealership sells. Then, it returns the money to the dealership, usually on a quarterly basis.

Dealer holdback began its life as a safety net that ensured the manufacturers would have a security deposit of sorts if a dealership missed payments, and the dealerships would have money on hand to cover overhead costs when the holdback was returned.

How can you take advantage of dealer holdbacks to get the bottom line price?

Get our free quote, and we'll tell you the secret.

Secret 6
Dealer Incentives

Unlike consumer incentives, dealer incentives are factory-to-dealer incentives that reduce the dealer's true cost to buy the vehicle from the factory to below invoice.

Manufacturers offer these incentives on a regional basis to generate sales on specific models. These incentives are sometimes referred to as "spiffs," and they can touch off competition among dealers to move slower-selling stock.

For instance, a dealer incentive may kick in when a certain sales target is reached, with each subsequent sale resulting in a higher factory-to-dealer rebate. How can you benefit from that?

Get our free quote, and we'll tell you the secret.

Why Enter My ZIP Code?

Our state-of-the-art technology uses your ZIP code to find accredited dealers in your area that can sell vehicles below sticker price.

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