Did You Know Every New Honda Accord Has a Secret Price?
...It's the low price you'll never see published in the paper...
Discover the dealer's secret price:
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2012 Honda Accord Overview

Price Range: $21,480 to $30,030

Your Price: Ask Us

One of the best-selling midsize cars ever, the 2012 Honda Accord marches on.

The Accord is one of the two cars in the midsize segment to be offered as both a sedan and a coupe (the other being the Nissan Altima). This gives the Accord great flexibility depending on what you’re looking for as a car buyer.

From the outside, the two models look very different and don’t share any body panels. The coupe slinks lower and meaner, with a more forward stance and a rear that ends abruptly and slopes backwards. On the other hand, the sedan opts for a more balanced look and a less dramatic beltline.

Under the hood, there are three engine options. The base engine is a 177-horsepower, 2.4-liter four-cylinder, while an upgraded 190-horsepower four-cylinder of the same displacement makes its way into LX-S and above coupes and EX sedans. If you’re looking for even more power, an optional 271-horsepower, 3.5-liter V-6 offers plenty of it and also has cylinder-deactivation technology for increased efficiency.

Speaking of efficiency, the Accord offers up to 23 mpg in the city and 34 mpg in the highway with the four-cylinder engines equipped. Those numbers fall with the V-6, down to 20/30 mpg in the sedan and 17/26 for a coupe with the manual transmission.

Inside, the Accord has always had an interior that looks and feels a class above and the latest model is no exception. For 2012, a USB input joins the standard features list which also includes air conditioning, auxiliary audio input, and a tilt/telescoping steering wheel with audio controls. If you want to spruce up the Accord even further, choose from options like leather upholstery, Bluetooth® connectivity, premium audio system, and a navigation system that accepts voice commands. Both the sedan and coupe seat up to five passengers, although the sedan offers superior passenger space and easier entry with its four doors. In fact, the sedan offers so much interior space that the EPA actually classifies the Accord as a full-size car, even though its other dimensions and price suggest it is a midsize car.

Safety features include six standard airbags, active front head restraints, stability and traction control, and antilock brakes.

Having long been a mainstay in the midsize segment, one might think that the 2012 Honda Accord has grown stale but that is far from the truth. With both coupe/sedan versions, a class-above interior, and competitive fuel economy, the Accord is worth a hard look from new car buyers.
2012 Honda Accord

2012 Honda Accord

"...This was my first time buying a new car, and I really didn't know where to start. I used your site to get quotes from dealers near me and compared them to the Market Price. Then, I used the knowledge I got from reading your Secrets book to make sure I didn't pay more than I should. It was so easy! I love my new car!"

-Sonya S.
Los Angeles, CA
 

Uncover Rebates & Incentives

Want to keep even more money in your pocket? Find available Rebates & Incentives in your area by entering your ZIP code above.

These additional manufacturer savings programs can help you get your best deal.*

  1. Cash Rebates
  2. Low Interest Financing
  3. Special Leasing Options

Some manufacturers also provide first-time buyer, military, and other programs to target specific customer segments.

*Incentive programs are subject to change at any time by the manufacturer.

Secret 1
Consumer Incentives

Zero percent financing, employee discount, cash back, out-the-door price tags...

Most dealers work hard to offer the public competitive prices. These incentives can grab your attention, but they can also obscure the actual terms you're getting on your purchase.

How can you fully understand incentives to get the lowest possible price on your car?

Get our free quote, and we'll tell you the secret.

Secret 2
Finance & Insurance

Most state franchise laws prohibit manufacturers from selling cars directly to the public, so the dealer will be your middleman. But in terms of financing and insurance, you can choose a bank or the dealer directly.

How can you determine what's in your best interest?

Get our free quote, and we'll tell you the secret.

Secret 3
Additional Costs

Destination charges, taxes, license and title fees, advertising fees... When going to a dealership, you must ask for an explanation of any fee you don't understand. But you need to choose your battles wisely. Your local car dealer may have taken a loss or slim profit along the way, and your fighting over something like a doc fee when the deal is nearly wrapped up may be counterproductive.

In any case, there are many fees and charges in the sale process: some inevitable, others questionable. How do you tell them apart?

Get our free quote, and we'll tell you the secret.

Secret 4
Trade-in Value

If you currently own a car, it probably represents profit. The question is, whose profit will it be?

With few exceptions, you'll get the most money for your used car by selling it privately. That's because dealers pay wholesale prices — not retail prices — for used cars, and they sell them at retail.

Your current car's value can be used to lower the price on your new car. However, most people underestimate their used car's value when going to a dealership. How can you maximize your value?

Get our free quote, and we'll tell you the secret.

Secret 5
Dealer Holdback

The car manufacturer holds back a fraction of the price of all vehicles the dealership sells. Then, it returns the money to the dealership, usually on a quarterly basis.

Dealer holdback began its life as a safety net that ensured the manufacturers would have a security deposit of sorts if a dealership missed payments, and the dealerships would have money on hand to cover overhead costs when the holdback was returned.

How can you take advantage of dealer holdbacks to get the bottom line price?

Get our free quote, and we'll tell you the secret.

Secret 6
Dealer Incentives

Unlike consumer incentives, dealer incentives are factory-to-dealer incentives that reduce the dealer's true cost to buy the vehicle from the factory to below invoice.

Manufacturers offer these incentives on a regional basis to generate sales on specific models. These incentives are sometimes referred to as "spiffs," and they can touch off competition among dealers to move slower-selling stock.

For instance, a dealer incentive may kick in when a certain sales target is reached, with each subsequent sale resulting in a higher factory-to-dealer rebate. How can you benefit from that?

Get our free quote, and we'll tell you the secret.

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Our state-of-the-art technology uses your ZIP code to find accredited dealers in your area that can sell vehicles below sticker price.

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