The Secrets to Your Lowest Possible Price on a New Car

Did You Know Every New Ford C-Max Hybrid Has a Secret Price?

It's the low price dealers offer Internet shoppers...

Discover the Dealer's Secret Price

Over the past month we helped 97,584 new car buyers find their perfect car!

97,584
2015 Ford C-Max Hybrid
2015 Ford C-Max Hybrid

Price Range: $24,170 to $27,170

Your Price: Ask Us

I thought I'd try your free services since I didn't want all the drama and stress of negotiating the price. It worked! It was so easy to save money and I love my new car!Gina L.
Los Angeles, CA

2015 Ford C-Max Hybrid Overview

Price Range: $24,170 to $27,170

Your Price: Ask Us

New/Notable:

The 2015 Ford C-Max Hybrid is friendly to both families and the environment, combining a practical shape that offer plenty of room for passenger and cargo with an efficient hybrid drivetrain that offers excellent fuel economy.

The C-Max Hybrid carries over unchanged for the 2015 model year. Its styling will be familiar to those who have seen other Ford products of the current generation, especially the Fiesta subcompact. The thin grille is perched atop a large front air intake with thin horizontal bars that gives the front its defining feature. 17-inch alloy wheels and automatic headlights come standard, while a hands-free liftgate and rain-sensing windshield wipers for added convenience are optional.

Power comes from a hybrid system that combines a 2.0-liter, four-cylinder gas engine and an electric motor for a total output of 188-hp. The gas engine is connected to a CVT. Fuel economy ratings are estimated at 42/37 mpg city/highway.

Inside, the C-Max Hybrid offers passenger and cargo room similar to that of a small SUV. There is 24.5 cubic feet of cargo room behind the 60/40-split folding second row, which expands to 52.6 cubic feet with the seats lowered.  It is also very well equipped for its price tag. Standard features include SYNC with voice recognition, dual-zone automatic climate control, USB port, Bluetooth connectivity, and cruise control. The MyFord Touch system which adds haptic touch-controls to the center console is optional, as are navigation, leather upholstery, satellite radio, and heated front seats.

Standard safety features include seven airbags (including a driver’s knee airbag), antilock brakes, and electronic stability control. Ford also includes its MyKey system, which allows parents to set various limits for teen drivers including maximum speed and volume control settings.

Secret 1: Consumer Incentives

Zero percent financing, employee discount, cash back, out-the-door price tags...

Most dealers work hard to offer the public competitive prices. These incentives can grab your attention, but they can also obscure the actual terms you're getting on your purchase.

How can you fully understand incentives to get the lowest possible price on your car?

Secret 2: Finance & Insurance

Most state franchise laws prohibit manufacturers from selling cars directly to the public, so the dealer will be your middleman. But in terms of financing and insurance, you can choose a bank or the dealer directly.

How can you determine what's in your best interest?

Secret 3: Additional Costs

Destination charges, taxes, license and title fees, advertising fees... When going to a dealership, you must ask for an explanation of any fee you don't understand. But you need to choose your battles wisely. Your local car dealer may have taken a loss or slim profit along the way, and your fighting over something like a doc fee when the deal is nearly wrapped up may be counterproductive.

In any case, there are many fees and charges in the sale process: some inevitable, others questionable.

How do you tell them apart?

Secret 4: Trade-in Value

If you currently own a car, it probably represents profit. The question is, whose profit will it be?

With few exceptions, you'll get the most money for your used car by selling it privately. That's because dealers pay wholesale prices — not retail prices — for used cars, and they sell them at retail.

Your current car's value can be used to lower the price on your new car. However, most people underestimate their used car's value when going to a dealership.

How can you maximize your value?

Secret 5: Dealer Holdback

The car manufacturer holds back a fraction of the price of all vehicles the dealership sells. Then, it returns the money to the dealership, usually on a quarterly basis.

Dealer holdback began its life as a safety net that ensured the manufacturers would have a security deposit of sorts if a dealership missed payments, and the dealerships would have money on hand to cover overhead costs when the holdback was returned.

How can you take advantage of dealer holdbacks to get the bottom line price?

Secret 6: Dealer Incentives

Unlike consumer incentives, dealer incentives are factory-to-dealer incentives that reduce the dealer's true cost to buy the vehicle from the factory to below invoice.

Manufacturers offer these incentives on a regional basis to generate sales on specific models. These incentives are sometimes referred to as "spiffs," and they can touch off competition among dealers to move slower-selling stock.

For instance, a dealer incentive may kick in when a certain sales target is reached, with each subsequent sale resulting in a higher factory-to-dealer rebate.

How can you benefit from that?

Get your free quote above and we'll tell you these secrets.
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