Did You Know Every New BMW 328 Has a Secret Price?
...It's the low price you'll never see published in the paper...
Discover the dealer's secret price:
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2011 BMW 328 Overview

Price Range: $34,600 to $46,450

Your Price: Ask Us

A part of BMW’s bread-and-butter 3-series, the 2011 BMW 328 comes in a number of trims to fill whatever role it you need it to.  The 328 is available as a coupe, convertible, sedan, or wagon, each combining BMW luxury and performance into an affordable package.  Competitors include the Infiniti G, Mercedes-Benz C-Class, and the Lexus IS.

The 2011 BMW 328i comes powered by a 230-horsepower, 3.0-liter inline-six-cylinder engine that puts out 200 pounds-feet of torque, mated to a six-speed manual transmission, with an optional six-speed automatic transmission with manual mode is also available.  Rear-wheel drive is standard, with an optional upgrade to BMW’s xDrive intelligent all-wheel-drive system which provides extra traction and grip.   EPA estimated fuel economy is 17-18 mpg in the city, and 25-28 mpg on the highway.

For 2011, the coupe and convertible models have received some slight tweaks to the exterior to further differentiate them from the sedan and wagon models.  These changes come in the form of a new hood, a refreshed version of BMW’s signature twin-kidney grille, adaptive xenon headlights ringed by LEDs, and new LED taillights.  The convertible features a powered retractable hard top that opens and closes with the touch of a button.  16-inch wheels are standard on the sedan and wagon, with an optional upgrade to the 17-inch light alloy wheels which are standard on the coupe and convertible variations.  Both wheels come wrapped in run-flat tires.

The interior of the 328 leaves little to be desired and is outfitted with many of the luxury features you would expect to find from a BMW.  The sedan and wagon versions come with standard seating for five occupants, while the coupe and convertible have available seating for four; the rear seats split and fold down to increase cargo space when needed.  Standard features include a push button start system, HD radio, automatic climate control, MP3/CD player, dynamic cruise control, and wood trim.  Other features include BMW’s innovative iDrive system, which has been revamped with improved graphics and more intuitive menus and shortcut keys.

Safety takes a front seat with the 2011 BMW 328, with standard safety features such as antilock brakes, an electronic stability system, side impact airbags, active front head restraints, and side curtain airbags on all trims except the convertible, whose side impact airbags feature head extensions.  A crash sensor will automatically shut down the engine, unlock doors, and turn on hazard and interior lights in the case of an accident.

The 2011 BMW 328i successfully meshes performance and luxury in a variety of desirable packages at a reasonable price.
2012 BMW 328

2012 BMW 328

"...This was my first time buying a new car, and I really didn't know where to start. I used your site to get quotes from dealers near me and compared them to the Market Price. Then, I used the knowledge I got from reading your Secrets book to make sure I didn't pay more than I should. It was so easy! I love my new car!"

-Sonya S.
Los Angeles, CA
 

Uncover Rebates & Incentives

Want to keep even more money in your pocket? Find available Rebates & Incentives in your area by entering your ZIP code above.

These additional manufacturer savings programs can help you get your best deal.*

  1. Cash Rebates
  2. Low Interest Financing
  3. Special Leasing Options

Some manufacturers also provide first-time buyer, military, and other programs to target specific customer segments.

*Incentive programs are subject to change at any time by the manufacturer.

Secret 1
Consumer Incentives

Zero percent financing, employee discount, cash back, out-the-door price tags...

Most dealers work hard to offer the public competitive prices. These incentives can grab your attention, but they can also obscure the actual terms you're getting on your purchase.

How can you fully understand incentives to get the lowest possible price on your car?

Get our free quote, and we'll tell you the secret.

Secret 2
Finance & Insurance

Most state franchise laws prohibit manufacturers from selling cars directly to the public, so the dealer will be your middleman. But in terms of financing and insurance, you can choose a bank or the dealer directly.

How can you determine what's in your best interest?

Get our free quote, and we'll tell you the secret.

Secret 3
Additional Costs

Destination charges, taxes, license and title fees, advertising fees... When going to a dealership, you must ask for an explanation of any fee you don't understand. But you need to choose your battles wisely. Your local car dealer may have taken a loss or slim profit along the way, and your fighting over something like a doc fee when the deal is nearly wrapped up may be counterproductive.

In any case, there are many fees and charges in the sale process: some inevitable, others questionable. How do you tell them apart?

Get our free quote, and we'll tell you the secret.

Secret 4
Trade-in Value

If you currently own a car, it probably represents profit. The question is, whose profit will it be?

With few exceptions, you'll get the most money for your used car by selling it privately. That's because dealers pay wholesale prices — not retail prices — for used cars, and they sell them at retail.

Your current car's value can be used to lower the price on your new car. However, most people underestimate their used car's value when going to a dealership. How can you maximize your value?

Get our free quote, and we'll tell you the secret.

Secret 5
Dealer Holdback

The car manufacturer holds back a fraction of the price of all vehicles the dealership sells. Then, it returns the money to the dealership, usually on a quarterly basis.

Dealer holdback began its life as a safety net that ensured the manufacturers would have a security deposit of sorts if a dealership missed payments, and the dealerships would have money on hand to cover overhead costs when the holdback was returned.

How can you take advantage of dealer holdbacks to get the bottom line price?

Get our free quote, and we'll tell you the secret.

Secret 6
Dealer Incentives

Unlike consumer incentives, dealer incentives are factory-to-dealer incentives that reduce the dealer's true cost to buy the vehicle from the factory to below invoice.

Manufacturers offer these incentives on a regional basis to generate sales on specific models. These incentives are sometimes referred to as "spiffs," and they can touch off competition among dealers to move slower-selling stock.

For instance, a dealer incentive may kick in when a certain sales target is reached, with each subsequent sale resulting in a higher factory-to-dealer rebate. How can you benefit from that?

Get our free quote, and we'll tell you the secret.

Why Enter My ZIP Code?

Our state-of-the-art technology uses your ZIP code to find accredited dealers in your area that can sell vehicles below sticker price.

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