Did You Know Every New Acura RL Has a Secret Price?
...It's the low price you'll never see published in the paper...
Discover the dealer's secret price:
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2012 Acura RL Overview

Price Range: $47,700 to $55,650

Your Price: Ask Us

Vehicle Overview
Acura's flagship RL sedan competes with midlevel luxury cars like the Infiniti M and Mercedes-Benz E-Class, though it lacks the availability of a V-8 engine like those rivals offer. While the Infiniti M and Mercedes E-Class offer all-wheel drive as an option, it's standard on the RL. The RL seats up to five people.

Exterior
The RL's face, with its thin headlights, falls in line with Acura's current styling trend. The grille was updated last year, and the lower air dam has prominent side portals. In back, the trunk curls up at its termination, and the taillights have crisp edging. Exterior features include:
  • Standard xenon headlights
  • Optional adaptive headlights
  • Hexagonal dual tailpipes
  • Standard 18-inch wheels with sound-reducing resonator technology
Interior
The base RL comes fairly well-equipped, and in typical Acura fashion, the options list is simple. The Technology Package includes a navigation system, backup camera and backup sensors, among other high-tech luxuries. The Advance Package adds a collision mitigation system and adaptive cruise control. Interior features include:
  • Standard 10-way power front seats
  • Standard leather upholstery
  • Standard Bose surround-sound stereo
  • Standard heated front seats; heated and ventilated seats optional
  • Optional wood dashboard trim
  • Optional real-time weather and traffic conditions
  • Optional navigation system
Under the Hood
Acura's standard Super-Handling All-Wheel Drive can transfer power not just between the front and rear axle, as many conventional all-wheel-drive systems do, but between the left and right wheels as well. It does so during low-traction and high-performance situations — channeling slightly more power to the outside wheel during spirited cornering, for example. The RL features a six-speed automatic transmission. Mechanical features include:
  • 300-horsepower, 3.7-liter V-6 that requires premium gas
  • Six-speed automatic transmission allows manual shifts with console lever or steering-wheel paddle shifters
Safety
The optional collision mitigation system uses a radar system to monitor the road ahead. If it detects a fast-approaching obstacle, it can alert the driver, and if the driver fails to react in time, it can apply the brakes and tighten the front seat belts. Safety features include:
  • Standard side-impact airbags
  • Standard side curtain airbags
  • Standard four-wheel-disc antilock brakes
  • Standard electronic stability system and traction control
  • Standard active front head restraints
  • Optional collision mitigation system
Overview courtesy of Cars.com
2012 Acura RL

2012 Acura RL

"...This was my first time buying a new car, and I really didn't know where to start. I used your site to get quotes from dealers near me and compared them to the Market Price. Then, I used the knowledge I got from reading your Secrets book to make sure I didn't pay more than I should. It was so easy! I love my new car!"

-Sonya S.
Los Angeles, CA
 

Uncover Rebates & Incentives

Want to keep even more money in your pocket? Find available Rebates & Incentives in your area by entering your ZIP code above.

These additional manufacturer savings programs can help you get your best deal.*

  1. Cash Rebates
  2. Low Interest Financing
  3. Special Leasing Options

Some manufacturers also provide first-time buyer, military, and other programs to target specific customer segments.

*Incentive programs are subject to change at any time by the manufacturer.

Secret 1
Consumer Incentives

Zero percent financing, employee discount, cash back, out-the-door price tags...

Most dealers work hard to offer the public competitive prices. These incentives can grab your attention, but they can also obscure the actual terms you're getting on your purchase.

How can you fully understand incentives to get the lowest possible price on your car?

Get our free quote, and we'll tell you the secret.

Secret 2
Finance & Insurance

Most state franchise laws prohibit manufacturers from selling cars directly to the public, so the dealer will be your middleman. But in terms of financing and insurance, you can choose a bank or the dealer directly.

How can you determine what's in your best interest?

Get our free quote, and we'll tell you the secret.

Secret 3
Additional Costs

Destination charges, taxes, license and title fees, advertising fees... When going to a dealership, you must ask for an explanation of any fee you don't understand. But you need to choose your battles wisely. Your local car dealer may have taken a loss or slim profit along the way, and your fighting over something like a doc fee when the deal is nearly wrapped up may be counterproductive.

In any case, there are many fees and charges in the sale process: some inevitable, others questionable. How do you tell them apart?

Get our free quote, and we'll tell you the secret.

Secret 4
Trade-in Value

If you currently own a car, it probably represents profit. The question is, whose profit will it be?

With few exceptions, you'll get the most money for your used car by selling it privately. That's because dealers pay wholesale prices — not retail prices — for used cars, and they sell them at retail.

Your current car's value can be used to lower the price on your new car. However, most people underestimate their used car's value when going to a dealership. How can you maximize your value?

Get our free quote, and we'll tell you the secret.

Secret 5
Dealer Holdback

The car manufacturer holds back a fraction of the price of all vehicles the dealership sells. Then, it returns the money to the dealership, usually on a quarterly basis.

Dealer holdback began its life as a safety net that ensured the manufacturers would have a security deposit of sorts if a dealership missed payments, and the dealerships would have money on hand to cover overhead costs when the holdback was returned.

How can you take advantage of dealer holdbacks to get the bottom line price?

Get our free quote, and we'll tell you the secret.

Secret 6
Dealer Incentives

Unlike consumer incentives, dealer incentives are factory-to-dealer incentives that reduce the dealer's true cost to buy the vehicle from the factory to below invoice.

Manufacturers offer these incentives on a regional basis to generate sales on specific models. These incentives are sometimes referred to as "spiffs," and they can touch off competition among dealers to move slower-selling stock.

For instance, a dealer incentive may kick in when a certain sales target is reached, with each subsequent sale resulting in a higher factory-to-dealer rebate. How can you benefit from that?

Get our free quote, and we'll tell you the secret.

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Our state-of-the-art technology uses your ZIP code to find accredited dealers in your area that can sell vehicles below sticker price.

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